Hyvä Joulumieli, Christmas Spirit is a fundraising campaign, that gives out food vouchers to families with children which are in need. With the vouchers families can buy food for Christmas. The campaign is run by the Mannerheim League for Child Welfare, the Finnish Red Cross together with the Finnish Broadcasting Company Yle.
The fundraising will start on Friday the 25th of November and continue until Christmas Eve. The campaign is celebrating 20 years and the goal is set record high. The goal for this year’s fundraising is 2,1 million euro, which will allow the organizers to give out 30 000 vouchers for 70 euro each.
The Hyvä Joulumieli gift vouchers will be given to families with children, which are in need due to for instance unemployment, illness, debt, low income or some other kind of crisis. You can’t apply for a gift voucher. The local associations of the Mannerheim League for Child Welfare and the Finnish Red Cross work together with the local child health clinics, social services and the church to find families that need help.
The Hyvä Joulumieli gift voucher is good only for food supplies and it is valid in all S-market, Prisma, Sale, Alepa, K Market, K Supermarket, K Citymarket and Lidl stores.